Posts Tagged ‘value based pricing’

I’m trying out a new trick. I’m going to try to substitute certain emotions with just one, namely surprise.

I was at an event the other day, where you would pay the organizers and contributors based on value-based pricing. Because this is a pretty new phenomenon to most people, there was someone explaining what this was about. He said: “You just pay what you find it worth. But this may seem easier than it is. Some people might worry whether they’re not paying enough, others might worry they’re overpaying. Let’s keep it all simple. There’s no right and wrong here.”
“I don’t get angry. I am surprised every now and then. Every time I give a presentation somewhere, even though I’ve been telling people all these years that I don’t drink any alcohol, they give me a bottle of wine. Then I think: wow, that’s surprising!” His point was that there was no right and wrong in the amount of money you give them. At most, there is surprise.

I really liked this notion. What if every time someone gets mad (probably due to miscommunication), sad, annoyed, frustrated or anything else that might be in the way of a joyful moment in time, that person substitutes this feeling with a feeling of surprise? What would the consequences be?



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This has been a theme in my life the last couple of days. I’d like to share my thoughts with you and hope to hear your opinion!

A couple of years ago I promised myself to be true to my own wishes, when social things are involved. Every time I go somewhere or do something, I should check with myself whether I really WANT to do it, be it parties, birthdays, meetings, dinners, social gatherings, concerts, or other things, even things you have already paid for. It requires some discipline because saying no at the last moment is sometimes very difficult, but I think I’ve mostly mastered the concept. I always try to be honest about it and tell my friend that I’m not coming to her birthday party after all, because I really need to spend some time sitting on my own couch at home. This is sometimes tricky, but it is possible, although it requires having the courage to be imperfect. It works out most of the time. I haven’t lost any friends due to this behavior yet (maybe due to the fact that they know they can do it too), and it certainly works for me.

It is not until now that I understand why I find this so important.

The key word here is value. If I go somewhere, but rather had stayed home, the value of going there is less than it should be. My thoughts would be at home, and I may not enjoy myself as much as I could. (Another strategy is, of course, to get over yourself and go anyway, and have a good time, but sometimes I’m not able to get myself motivated enough to do that). If I act on my feeling and don’t go, the next time I really DO want to go somewhere has the correct amount of value simply because it is what I want. I have discovered that this lifestyle helps me to only do things that have value to me at that exact moment. And by doing that, the value somehow increases. It also helps me to distinguish between what I find important and what I find less important. And, I think, it helps others because they can rely on the fact that if I show up, I think it’s worth being there.

It has to do with living life to the fullest. And knowing what you want at that moment.

Of course, this does not let you off the hook for your sister’s wedding because you have a giant hangover. If you then choose to stay home to sleep it out, because that’s what you really want, I suggest you reconsider the value of those two possible actions. (But that’s just me.)

So. From this moment on, and you will all be my witnesses, I solemnly pledge that I will only do things that have value. (And here, things can be something small like commenting on Facebook, something in the middle like deciding to spend the weekend with my parents, or something big like moving house.) I’ll use this as a criterion for making conscious decisions and for knowing what I want. And, don’t worry, fun has value too!

This value can be defined on three different levels:

Value for myself: A friend of mine wrote a blogpost about how he makes a living doing what he loves. I also attempt to put time and effort in those things I love doing. I’m writing this blog post right now because I think it enhances my experience and I love feeling connected because it helps me accumulate all those things in my life I find worth thinking about and doing. To me, life is one big opportunity to gain experiences worth having, to find value in everything I do (no matter how small) and with that, enrich my life.

Value for others: I hope by being me, I can add value to other people’s lives. I like starting small, so this will show in helping out a friend, encouraging people in what they’re doing, showing gratitude, spreading positive thoughts, listening to people and try to add to their lives in whichever way I can. A smile here and there can’t hurt either. I hope I can be of value to other people’s lives, even though I don’t really know how. I think every person in the world is already doing this, just by existing. Thank you for being you is the biggest compliment you can give someone.

Value to the world: This I try to do in my work. I have certain things I believe in and want to make the world a better place by acting them out and maybe along the way, convincing people this is needed. Sometimes it feels like there is still a long way to go, but that doesn’t daunt me (ok, it does a bit, but I’m good at ignoring it).
I also do this by having volunteer work. It makes me feel I’m giving back.
Also, I try to avoid buying and doing things that may decrease the value of the world. And from now on, I’ll try donating to all those things, big or small, which I find valuable.

These different levels once again show my thoughts about starting small. By adding value for myself and sharing it, I hope it spreads to others I know, which I hope in turn might make the world a better place.

On a professional level, this is why value-based-pricing (waardebepaling achteraf) is my model for any work I do or any service I provide. It matches my thoughts and opinions. I’ll give you something, you decide what you think its value is and give me something in return. It is as simple as that. And I’d very much like to live in a world in which that works.

So. I hope this blog post (and as a matter of fact, the whole blog) is of value to you. I know it is of value to me because it facilitates me to express myself and share with others. And hopefully, it adds value to the world.

Add your own value by letting me know your thoughts on the subject!

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